How To Make Money Online With FanPage

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One of the ways to make money with Facebook is to create a Fanpage.

In fact, when it comes to professional marketing on this social network, the main tool is certainly the official page, also called the "fan page".

Among the main aims of this page is to establish a connection with all the people interested in a specific topic of various kinds such as products, services, companies, famous people and so on.

And it is precisely for this reason that it is absolutely necessary to engage in management if you want to make money online with a Fanpage .

Why use the Fanpage

"Use Facebook as page" is that the verbiage that seems, by clicking on each personal account. But we find out why to use Facebook with the page instead of the "person".

Here are the main advantages of using the Fanpage:

Immediate notifications (also by e-mail ) that alert you to the interaction of fans on your page;

When connected as a page, you can view the "recommended pages" in the right column;

Facebook also reports some of the pages that a large number of your fans are subscribed to. This is a great help if you decide to profiler the target of your Facebook Ads;

It is possible to insert the featured pages of the administration menu.

The secrets to improve the Fanpage

There are some tricks to improve your Fanpage and consist of:

Optimize with SEO

Even if the best product or service in the world is offered, selling it and making money online with Facebook will be impossible if the Fans find it difficult to find you.

Consequently, it is essential to start by choosing a suitable name for the brand you intend to promote. Not only that, it is extremely important to also include the ideal keywords for the specific product or service.

It is also advisable not to change your page name and not to use a too generic name (such as "jewels and bijoux", "Venetian recipes" or "Rome hotels"), this is because Facebook tends to disable updates of pages that do not advertise brands and public figures.

Finally, create a personalized url to your Fanpage (you can do it when the page has reached the threshold of 25 fans) and insert the links to your site / blog, the most relevant keywords and the main information about your activity in the " About ”. You need to be synthetic and effective, because you have only 250 characters available!

Use FB tools: featured posts, Facebook Offer and tabs

Facebook, if used correctly, can be a formidable tool to sponsor its products / services and increase sales. But how?

For example, you can create promotions dedicated to fans, in this way you will increase the chances that they will adhere to your offer, know the product and visit your site / blog. A tip for maximum visibility of promotions on your page and avoiding confusion with non-markedly promotional content (remember that the balance between information and promotion is important!), You can use:

Post in evidence : In this way the post will always be on top of the others and will not follow the chronological order of the timeline until you manually deactivate the function;

Facebook Offer : another type of post that you can create is a Facebook Offer: it's about publishing a valid offer only in your store, in the store and online or only online;

Tab : The tabs are "pages on the page", fully customizable, in which it is possible to insert ad hoc graphics and multimedia content; the links to the tabs have a prominent position on the page and for this reason they are perfect to become natural content amplifiers.

Monetize content thanks to Social Sharing

The tools we have just explained above are all indirect forms of monetization: in essence, they serve to increase the likelihood that the fans (new and already acquired) of the page will be involved and implement certain behaviors, such as adhering to an offer, participating in a competition, signing up for a newsletter, buying a coupon, taking advantage of a discount and so on, will only be able to generate a profit later on.

But there are also other more direct ways to make money online with a Fanpage : one of these is the so-called Social Sharing, a service offered by Plavid that allows you to earn online , sharing content of interest to your contacts.

To use this tool you need to register on Plavid, choose a campaign from those available and publish its contents on Facebook, you can also use it with other social networks.